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Jeff Kemp

Top 10 most common marketing automation problems organizations face

Top 10 most common marketing automation problems organizations face

We’ve been in Marketing Automation for about 10 years, and have focused on Pardot Consulting for 7 of those years. So we’ve worked with a lot of clients and have seen several of the same struggles that are common to almost all organizations with regard to their marketing automation and CRM platforms.Below is a list of the Top 10 most common marketing automation problems that we see.

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Is this your story? You’re not getting enough value from your marketing automation & CRM platforms.

Is this your story? You’re not getting enough value from your marketing automation & CRM platforms.

You probably bought Pardot (and maybe HubSpot) only to find that you’re not getting enough value.
You’re heavily invested in Salesforce, and thought that your marketing department should use Pardot for marketing automation since it is owned and developed by Salesforce and must integrate and work great with Salesforce. Salesforce and Pardot are world-class, right?

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Job Posting: HubSpot Consultant / HubSpot Expert (fractional/freelance/remote)

Job Posting: HubSpot Consultant / HubSpot Expert (fractional/freelance/remote)

Job Posting: Pardot Consultant / Pardot Expert (remote U.S. based). Are you interested in supplementing your current role with ad-hoc gig consulting Pardot work? Must have hands-on 2-5 years of Pardot experience, preferably including several Pardot projects and at least 1-2 initial platform stand ups. Experience implementing and optimizing Pardot, plus some Salesforce experience.Must be good communicator, and responsive to task requests. Client facing skills not required but helpful. U.S. based or Mountain Time zone not required but helpful. Some training will be provided.

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Best email template builders for email production

Best email template builders for email production

Since most of the email marketing tools on the market today are lacking in features, usability, and team collaboration workflows (i.e. Pardot!), we decided to put together this brief pros and cons list of a few noteworthy options that might be better for your email production and email marketing efforts. These aren’t just email design tools, but online tools/services/products suitable for rapid and collaborative email production by your marketing department.

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Top 10 most common marketing automation problems organizations face

We’ve been in Marketing Automation for about 10 years, and have focused on Pardot Consulting for 7 of those years. So we’ve worked with a lot of clients and have seen several of the same struggles that are common to almost all organizations with regard to their marketing automation and CRM platforms.Below is a list of the Top 10 most common marketing automation problems that we see.

Job Posting: HubSpot Consultant / HubSpot Expert (fractional/freelance/remote)

Job Posting: Pardot Consultant / Pardot Expert (remote U.S. based). Are you interested in supplementing your current role with ad-hoc gig consulting Pardot work? Must have hands-on 2-5 years of Pardot experience, preferably including several Pardot projects and at least 1-2 initial platform stand ups. Experience implementing and optimizing Pardot, plus some Salesforce experience.Must be good communicator, and responsive to task requests. Client facing skills not required but helpful. U.S. based or Mountain Time zone not required but helpful. Some training will be provided.

Best email template builders for email production

Since most of the email marketing tools on the market today are lacking in features, usability, and team collaboration workflows (i.e. Pardot!), we decided to put together this brief pros and cons list of a few noteworthy options that might be better for your email production and email marketing efforts. These aren’t just email design tools, but online tools/services/products suitable for rapid and collaborative email production by your marketing department.

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