Optimal Business Consulting
Business transformation through workflow automation.Optimal Business Consulting (Denver, Colorado) is a leading marketing, sales, and operations workflow automation implementation consulting company specializing in the Salesforce.com ecosystem (Sales Cloud, Pardot, etc.) with a focus on optimizing lead-to-cash conversion process for mid-level and enterprise companies seeking to scale business and grow revenue.
Marketing Consulting
We can put together a customized Marketing Plan that is perfectly suited to your business, available resources, and your business goals…then we help you with hands-on execution of that plan with adjustments and advice along the way.
Email Marketing Automation
We integrate CRM, marketing, sales, and web solutions to generate highly qualified sales leads, improve lead-to-sales conversion, and build customer loyalty…and we use technology and systemized processes to automate everything to help scale your business.
B2B Digital Marketing
Drive Lead Generation to new heights with our cross-channel Campaign Management, Pay-Per-Click and Online Advertising, Content Marketing, and Analytics services…and know where every dollar is going so you know what works and what doesn’t.
Business transformation through workflow automation.℠
We specialize in Pardot Marketing Automation Consulting. We can set up, administer, and optimize your Salesforce Pardot implementation.
Based on our expert knowledge of Pardot implementation and marketing best practices, we can define and implement a custom workflow automation and email marketing strategy that fits your company and your budget.
We can recommend and implement processes that integrate with your Salesforce CRM to manage your Lead and Customer pipeline. From list segmentation, to lead nurturing, to automated workflows, to campaign management and analytics reporting, we can set up processes that will grow your business.
We can also provide ongoing training and support for sustained growth.
Our Team
Jeff Kemp
Salesforce Certified Pardot Consultant | Principal Consultant
√ Marketing Consultant, Marketing Automation Specialist, Web Technology Consultant.
√ 25+ years hands-on B2B/B2C Marketing Management experience with global companies from concept thru execution.
√ 4+ years hands-on Marketing Automation experience: ★Salesforce Certified Pardot Consultant★
√ 10+ years WordPress Expert with site-building, site optimization, operational hosting, support, maintenance, training.
√ 18+ years solution sales and sales process experience within global organizations.
√ 20+ years Graphic Design in both digital/print with extensive printing background.
√ Best Practices Advocate and Power User of many online tools.
Jeff Kemp Bio & Salesforce Pardot Experience
How We Operate and Conduct Business
Collaborative Tools Keep You In The Loop
From Online Estimating, to Online Design Review and Approval, to Web Conferencing for training and support, to Online Billing, and much more, we use several collaborative tools that makes doing business with us easy and that helps to keep you in the loop on the status of your project at all times.
To make doing business with us easy and convenient for our clients, some of the online collaborative tools we use include:
- Online Estimates (review & approval)
- Online Design Review (review & approval)
- Online Document Storage (secure & centralized)
- Online Billing (invoicing & account management)
Larger projects when deemed necessary may also include:
- Statement of Work (defines in detail what actual work is involved)
- Web Conferencing (collaborative discussion of needs & available services, training, support)
- Online Project Management (schedule for managing Project against Tasks & Milestones)
- Online Proposal (detailing what work is recommended & what benefits can be expected)
$2M Commercial Insurance Coverage
We carry coverage of over $2M Commercial General Liability and Errors & Omissions (Technology Services) Insurance.
Contact Us!
(720) 686-3123
Contact Us!
Start with Your FREE PHONE Consultation!
To get things started we’ll give you up to 30 minutes of our time totally for FREE by phone, web conference, or in person to discuss together how we can help to enhance your Marketing and Sales.
- What are your business and marketing goals?
- What marketing is working for you?
- What needs improvement?
- How are you using your CRM?
- Are your Marketing & Sales processes streamlined and integrated?
- Are you using Marketing Automation?
- How can we help?
Book an appointment now by finding an available time slot.
Ready to grow your business?
Jeff has the unique capability of both understanding strategic digital marketing planning as well as the technical expertise to implement and fine-tune marketing tools and processes to support digital marketing programs. The advantage this brings to his clients is that he can either lead and contribute to strategic planning and/or implement marketing technology (web content management and analytics tools, marketing automation platforms, SEO tools, etc.) that enable marketing teams to execute on digital marketing programs.
Jeff’s technical knowledge and natural curiosities about marketing tools are phenomenal; he’s like a Google or Siri for marketing technology. When I have a question, I often turn first to Jeff and ask for his opinion or instruction on how to use a particular tool. He’s passionate about marketing and has the chops to back it up.
Jeff is committed to helping his clients succeed and loves tackling new challenges and learning new technologies.
He has incredible ideas, shared in the project as a collaborative partner, and he has executed on everything promised with great results. In short, Jeff Kemp Rocks!
He walked us through each step of the process and was able to adjust to our levels of existing knowledge on the fly.
We are very happy with the results and are happy to be working with professionals!
Jeff has been invaluable to our team in getting our web, marketing, and analytic capabilities up to snuff.
Jeff is detail oriented and thorough, and I would recommend him strongly to others seeking a utility player with strengths in pure marketing, digital marketing technology, and industry best practices.
It has been great to get our website into a lead generating site.
Reasonable prices, has a great work ethic and is very easy and enjoyable to talk with – I would highly recommend!
We and our clients are very happy with the results. Mile High Marketing is able to determine the best solutions for our clients needs.
In a world full of challenges Mile High Marketing has made success easier!
Jeff did an excellent job… He has a great understanding of products and software products in particular. He is very functional across a broad range of skills and techniques…
Concern for Our Community
Optimal Business Consulting takes an active interest in our community and is pleased to donate a portion of our sales towards local charities.
Environmentally Conscientious
We are VERY GREEN! Actually we’re moderate environmentalists at heart, feeling it is our responsibility to practice good stewardship of all resources that we have contact with or influence over.
In practice we’re avid recyclers of any excess materials, and for printing projects we use soy based inks and recycled paper whenever possible. More or less in theory, but at times in tangible ways, we support environmentally sound issues and organizations.
Phone:
720-686-3123
Office Hours:
Monday – Friday 8am – 6pm
You can contact us for support via phone during regular Office Hours, or via our contact form 24/7/365.
Mailing Address:
23686 Sunrose Lane, Golden CO 80401
Denver, Colorado