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If you create a snippet and don’t see a field called Assignment, the snippet won’t appear in your Pardot merge fields and you can’t use it.

By adding your IP address to Salesforce as a trusted IP address, you can disable the identity verification challenge.

How to reduce mailable prospects in Pardot so you don’t need to buy more prospects from Salesforce.

Here are our favorite Pardot marketing automation tools that really make MCAE stand out from its peers and streamline lead generation.

Pardot lightning email builder gives you another way to build email templates. Here are the pros and cons of using the latest email tool.

There are two types of UTMs available in Marketing Cloud: native and custom.

Guiding you on the Revenue Roadmap ^TM with end-to-end marketing & sales process for scaling business.

REACH > CAPTURE > NURTURE > ENGAGE > QUALIFY > SELL > SERVICE > OPERATE > REPORT