Insert dynamically generated placeholder images within your email templates and landing pages simply by inserting a source link. Your source link will define your desired placeholder image size, and the image will render automatically to the correct size within your content.
HML is available for Pardot email templates, list emails, 1:1 emails, dynamic content, landing pages, forms, and user signatures.
Ever wish you could create just one template that could show different text and images based on criteria such as your prospect’s location, job title or their Pardot score? Dynamic content allows marketers to personalize their content to align with buyer personas to...
What is Apple’s Mail Privacy Protection? In 2021, Apple released new privacy features in iOS 15, iPadOS 15, macOS Monterey and Apple watchOS 8 in their ongoing efforts to protect users’ online activities. One of the features, Mail Privacy Protection (MPP), gives users...
Welcome to the second part of what may or may not be a series in Pardot and Salesforce best practices. In an earlier blog post, Best Practices for Salesforce and Pardot Campaign Set up, we went over how to set up a connected campaign in Pardot and Salesforce and gave...
Deep dive article providing practical tips on campaign set up for achieving useful and accurate engagement and revenue attribution numbers using campaigns in Pardot and Salesforce. We show you how to set up Salesforce campaigns and how to use Salesforce campaigns effectively with Pardot.
Pardot is one of the most robust marketing automation systems on the market today. It does a stellar job of nurturing prospects by automatically performing actions based on criteria, freeing up your time so that you can focus less on the tedium and more on the...
Pardot email preference center links are populated via Handlebars Merge Language (HML) or, for older versions, Pardot Merge Language (PML)
Understanding Pardot snippets and how to use them with Pardot Classic and Pardot Lightning email buiders.
Job Posting: Website Manager/WordPress Website Designer/Developer (remote). We’re looking for U.S. based 1099/Contractor Wordpress/Divi & Webflow front-end web developer/designer and website manager roughly 10-25 hours per week (ongoing relationship). Must have hands-on 2-3 years of WordPress front-end web design and development experience, including using Divi theme. Ideal if also know Webflow.