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Is this your story? Youā€™re not getting enough value from your marketing automation & CRM platforms.

Is this your story? Youā€™re not getting enough value from your marketing automation & CRM platforms.

You probably bought Pardot (and maybe HubSpot) only to find that youā€™re not getting enough value.
Youā€™re heavily invested in Salesforce, and thought that your marketing department should use Pardot for marketing automation since it is owned and developed by Salesforce and must integrate and work great with Salesforce. Salesforce and Pardot are world-class, right?

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Best email template builders for email production

Best email template builders for email production

Since most of the email marketing tools on the market today are lacking in features, usability, and team collaboration workflows (i.e. Pardot!), we decided to put together this brief pros and cons list of a few noteworthy options that might be better for your email production and email marketing efforts. These aren’t just email design tools, but online tools/services/products suitable for rapid and collaborative email production by your marketing department.

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What is AMPSEA?

AMPSEA is a Pardot acronym that stands for ā€˜allow multiple prospects with the same email addressā€™. See how it can affect your marketing & CRM

Campaign member status not appearing in Pardot

Many users have noticed that, even though theyā€™ve added a new campaign member status, and have tried to refresh the data via an automation rule, the new status is still missing from Pardot.

Pardot profiling, scoring, and grading

Generating prospects in Pardot via various marketing efforts is a great start. Now, itā€™s time to take it past the top of the marketing funnel and talk about Pardot grades and scores.

Where’s my snippet?!

If you create a snippet and don’t see a field called Assignment, the snippet won’t appear in your Pardot merge fields and you can’t use it.

Best email template builders for email production

Since most of the email marketing tools on the market today are lacking in features, usability, and team collaboration workflows (i.e. Pardot!), we decided to put together this brief pros and cons list of a few noteworthy options that might be better for your email production and email marketing efforts. These aren’t just email design tools, but online tools/services/products suitable for rapid and collaborative email production by your marketing department.

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