{external PDF} Prospect Lifecycle Stages (Marketing & Sales Funnel) -- © Optimal Business Consulting

More precise wait times in Pardot Winter ’24 Release

Engagement studio has shorter email wait times, but are they short enough? Does the Winter ’24 Release give you enough delay time options?

Using Form Journeys to consolidate and automate form processing using Pardot marketing automation

The OBC Form Journey is a scalable & powerful marketing automation solution that centralizes common form processing functionality & adds substantial value quickly.

Free download: ‘Marketing Automation & CRM Platform Migration Checklist’

Does migrating marketing automation or CRM platforms actually pay off?

Are you thinking about migrating Marketing Automation or CRM platforms and wondering if it’s worth it? Will your company/organization be better off in the long run if you migrate MAP and/or CRM platforms? Download our ‘Marketing Automation & CRM Platform Migration Checklist‘ Google Sheet as a valuable resource to give you some things to consider before making the jump.

Quick Tip: Some lesser known HubSpot limits and constraints

How many emails can you send per month with HubSpot? What is the limit on the number of HubSpot campaigns and workflows?

Notable Pardot enhancements of the Summer ’23 Release

Our notable Pardot enhancements include the new Optimizer and the ability to use external actions with all completion actions.

How to avoid form spam using marketing automation

Best methods to defeat form spam from bots and human spammers. Whether it’s spam bots or human spammers, we’ll discuss how to identify spammers and provide a best methods on how to defeat form spam.

{external PDF} Prospect Lifecycle Stages (Marketing & Sales Funnel) — © Optimal Business Consulting

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